About Us

A small Shopify shop, built around one repetitive job.


our story

Why we built this

Hustle With Dreams works day to day inside Shopify Admin — building themes, custom apps, and running stores for clients. Metaobjects kept showing up as the same bottleneck: useful for structuring size guides, spec sheets, and vendor directories, but painful to fill in one row at a time through the admin UI.

 

how we build

What we hold ourselves to

Same rules whether it's Metaobjectify or a client's storefront.

  1. Nothing writes silently
    An import either passes validation and commits, or it doesn't touch your store at all. No partial writes, no guessing what went through.

  2. Built on real store work
    Every feature starts as something we needed while managing an actual client store, not a hypothetical use case.
  3. Small scope, done properly
    Metaobjectify does one job — moving metaobject data in and out of Shopify safely — rather than trying to be a general data platform.


so far

Where things stand

2026

Metaobjectify launches on the Shopify App Store

Free while in early access, open to any store with metaobject definitions already set up.

Ongoing

Hustle With Dreams continues client work

Theme builds, custom app development, and store management for Shopify merchants alongside the app.

Next

Feature roadmap shaped by early users

Bulk edit tooling and additional validation rules are next, guided by what actual imports run into.