our story
Why we built this
Hustle With Dreams works day to day inside Shopify Admin — building themes, custom apps, and running stores for clients. Metaobjects kept showing up as the same bottleneck: useful for structuring size guides, spec sheets, and vendor directories, but painful to fill in one row at a time through the admin UI.
Metaobjectify started as an internal tool to get that data in and out faster, with checks in place so a bad row couldn't quietly corrupt a client's store. It's now packaged as its own app, built for any merchant or developer doing the same kind of work.
metaobjectify